Yosef Kassabry

Performance Marketer · Automation Engineer

I turn marketing strategy into systems. 11+ years and $10M+ in managed ad spend running performance campaigns — plus the engineering to automate the parts that slow everyone else down.

11+
Years experience
$10M+
Ad spend managed
500+
Campaigns
3
Languages
>About

A marketer with a technical edge

Yosef Kassabry is a digital marketing expert and full-stack developer with over 11 years of experience. He combines marketing strategy with technical innovation — building the systems and automation that make campaigns more efficient and profitable.

More about me
>What I do

Capabilities

Digital Marketing

11+ Years
  • Media Buying & Planning
  • SEO & Content Strategy
  • PPC Campaign Management
  • Google Analytics & Performance Tracking
  • Conversion Optimization
  • Social Media Marketing
  • Email Marketing
  • Affiliate Marketing

Automation & Data Analysis

5+ Years
  • Marketing Automation
  • Data Analysis & Visualization
  • A/B Testing & Marketing Attribution
  • Workflow Optimization
  • CRM Integration
  • Lead Generation Systems
  • Process Automation

Development & Programming

4+ Years
  • Python Development
  • Web Development
  • API Development & Integration
  • Database Management
  • Server Administration
>From the blog

Latest writing

All articles →
A vertical video frame displayed on a monitor screen with translucent colored overlays marking Meta Ads safe zones for Reels and Stories, illustrating areas covered by UI elements in a clear and professional style
[ marketing ]

Meta Ads Safe Zones for Reels, Stories and Feed (2026)

Understand Meta ads safe zones for Reels, Stories, and Feed to keep key elements visible and boost ad performance across placements.

Sep 21, 2026read
Close-up of a smartphone screen showing a social media ad from a creator's account with visible profile picture, name, and engagement stats, held by a hand in a softly lit modern workspace
[ marketing ]

Whitelisting Ads: How Creator Partnership Ads Work

How whitelisting ads run from creator handles on Meta and TikTok: permissions, usage fees, disclosure, and what Meta reports on CPA and CTR.

Sep 20, 2026read
Close-up of a computer monitor displaying a Google Ads interface with a tracking template URL containing dynamic parameters highlighted, set in a modern digital marketing workspace
[ marketing ]

Google Ads Tracking Template: Setup and Common Mistakes

Get clear steps and expert tips on setting up a Google Ads tracking template that ensures accurate attribution and reliable campaign data.

Sep 19, 2026read
Close-up of a smartphone displaying a TikTok Spark Ad video with creator handle and engagement metrics visible, set in a moody digital marketing environment
[ marketing ]

TikTok Spark Ads: How to Boost Creator Posts as Ads

How Spark Ads boost organic TikTok posts with paid spend: authorization codes, creator fees, setup steps, ad policy limits and realistic 2026 benchmarks.

Sep 18, 2026read
Close-up of a smartphone displaying the Telegram app with sponsored message ads embedded in a public channel feed, highlighting the ad format and integration
[ marketing ]

Telegram Ads: Pricing, Targeting and Sponsored Messages

Explore Telegram ads pricing, targeting, and formats to run effective campaigns in 2026. Get insights on budgets, CPMs, and native funnels that convert.

Sep 17, 2026read
[ blog ]

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>Experience

Track record

Custom AI & Automation

since 2026

Building custom AI and automation tools that handle the repetitive parts of marketing and content — keeping the focus on strategy.

AI-Augmented Marketing

since 2024

Bringing AI into research, analysis, and reporting — faster output, with strategy and judgment still mine.

Full-Stack Marketing Approach

since 2022

Combining marketing expertise with hands-on engineering — complete solutions from strategy to implementation.

Technical Evolution

since 2020

Got deep into Python and automation — building my own tools to make campaigns smarter and more efficient.

Digital Marketing Mastery

since 2019

Million-dollar ad campaigns, SEO, and affiliate networks across a lot of industries — learning what really works.

Advanced Analytics & Attribution

since 2018

Multi-touch attribution and custom tracking to understand the full customer journey.

Cross-Platform Campaign Management

since 2016

Integrated marketing across Google, Meta, LinkedIn and emerging platforms; budget optimization across channels.

Data-Driven Optimization

since 2015

Moved from intuition to data — A/B testing frameworks and CRO that became standard practice.

High-Volume Campaign Launch

since 2014

Ran first campaigns with $150K+ monthly budgets. Learned to scale operations while holding performance and ROI.

Customer Acquisition

since 2008

Started in sales — learned how people actually decide to buy, and how to hit revenue targets across very different industries.

>Testimonials

What colleagues say

Verified on LinkedIn
>Contact

Let's talk

Ready to grow your business?

Always up for challenging projects — scaling acquisition or building the systems behind it.

LanguagesEnglish · Hebrew · Arabic
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