›Performance Marketer · Automation Engineer
I turn marketing strategy into systems. 11+ years and $10M+ in managed ad spend running performance campaigns — plus the engineering to automate the parts that slow everyone else down.
Yosef Kassabry is a digital marketing expert and full-stack developer with over 11 years of experience. He combines marketing strategy with technical innovation — building the systems and automation that make campaigns more efficient and profitable.
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Spot affiliate marketing scams early with clear red flags to protect your income, reputation, and avoid costly FTC violations.
A step-by-step 2026 workflow for automated lead generation: sourcing, enrichment, CRM import, scoring and routing, with checked tool prices and compliance rules.
Get clear rules for affiliate link disclaimers in 2026. Learn where to place them, what wording works, and how to stay compliant across formats.
Understand Meta ads safe zones for Reels, Stories, and Feed to keep key elements visible and boost ad performance across placements.
How whitelisting ads run from creator handles on Meta and TikTok: permissions, usage fees, disclosure, and what Meta reports on CPA and CTR.
Building custom AI and automation tools that handle the repetitive parts of marketing and content — keeping the focus on strategy.
Bringing AI into research, analysis, and reporting — faster output, with strategy and judgment still mine.
Combining marketing expertise with hands-on engineering — complete solutions from strategy to implementation.
Got deep into Python and automation — building my own tools to make campaigns smarter and more efficient.
Million-dollar ad campaigns, SEO, and affiliate networks across a lot of industries — learning what really works.
Multi-touch attribution and custom tracking to understand the full customer journey.
Integrated marketing across Google, Meta, LinkedIn and emerging platforms; budget optimization across channels.
Moved from intuition to data — A/B testing frameworks and CRO that became standard practice.
Ran first campaigns with $150K+ monthly budgets. Learned to scale operations while holding performance and ROI.
Started in sales — learned how people actually decide to buy, and how to hit revenue targets across very different industries.
Always up for challenging projects — scaling acquisition or building the systems behind it.